Tanner Rankin

Tanner Rankin is a top-rated eCommerce Fractional CMO with 15+ years experience. CEO of The Source Approach - Fractional CMO Firm, CEO of Referazon - Amazon Influencer Search & CRM and creator of Brand Source OS. A featured expert in Forbes, Entrepreneur, and The Business Journals, and author, Tanner specializes in making brands systematically irresistible, ending marketing waste, and syncing teams, agencies & AI to a single source of truth with the Brand Operating System.